The local owner of a soon-to-be-open McDonald’s in the city of St. Joseph, Missouri, has announced on Tuesday a new futuristic vision for the food chain, which includes high-tech kiosks for customers to place their orders, interactive light board games, and the most outstanding one, all-you-can-eat french fries.
The franchise restaurant is expected to open in July of this year, and it may be one of the largest McDonald’s in a four-state area, said its owner Chris Habiger in News-Press Now.
According to Habiger, al lot has changed in the food industry in the last 40 years in the area, customers are now more connected than ever with smart devices and their food choices, as well as some habits, have evolved.
Even the classic interior design of the world’s largest chain of hamburger fast food restaurant will change to armchairs and couches in “earthy tones”, and all will be accompanied with kiosks that aim to take more customized orders.
The kiosks will not replace employers, according to the owner, who will actually hire 85 new ones in the next several months. With the new way to order, comes the newest feature: all-you-can-eat french fries. However, the owner did not specify how much would it cost the endless meal.
“There really are hundreds of different choices to build the burger of your dreams,” Habiger commented. “Once you have placed your order, you can find your seat because we will bring it out to you,” he added.
In relation to the play areas, they will have interactive lights board tables, tabletop video games with different gaming options and digital play. The areas will also be separate from the “party room” which is where private parties will be held.
Will it include healthy choices?
Habiger did not specify whether some of the endless choices will be accompanied with healthy meals, although McDonald’s Corp. recently eliminated wraps from its menus and abandoned the product which was supposed to attract younger, healthy eaters, as reported by Bloomberg.
The wraps were described as a “headache” for workers, who said they were time-consuming and never took off with many customers, according to Jack Russo, an analyst at Edward Jones. They supposed to be the competitors for Subway buster.
Source: Vanity Fair