Nadia Inanna is a renowned creative writer. Not only that, she’s also a highly skilled fashion merchandiser and marketing professional. Connecticut native Inanna has a demonstrated history of success across fashion and fashion marketing. It’s a history of success that’s perfectly reflected in her work alongside well-known artists, brands, and designers.
With that, the creative writer and fashion industry professional is ideally positioned to guide aspiring marketing gurus looking to follow in her footsteps. Below is a small handful of expert tips from her repertoire for those seeking to do just that, starting with finding your focus.
Four Tips for Aspiring Marketing Gurus
Find Your Focus
Above almost all else, Inanna believes finding focus is fundamental to achieving success. That’s equally true both in work and life. As a marketing guru, her path began by becoming a professional copywriter. However, that’s just one of many routes into the marketing world.
Elsewhere, other entry points and areas of focus range from social media marketing to search engine optimization. Contrary to popular belief, traditional marketing also still plays a significant role in the success of many of today’s most prosperous businesses. That includes non-digital marketing, such as billboards, print advertisements, and radio spots.
Study the Field
Having earmarked an area of focus, Inanna strongly advises studying the field. By researching what’s out there, aspiring marketers immediately familiarize themselves with the landscape.
A solid grasp of specific industry concepts often proves invaluable. The same is equally applicable to brand-new and established marketing professionals. For those fresh to the field, a great place to start conducting research surrounds the so-called ‘four Ps’ of marketing. These are place, price, product, and promotion.
Invest in Learning
Finding focus and studying the field are vital. Yet, according to Nadia Inanna, there’s almost no substitute for investing in learning. For those seeking to break into high-level marketing, an investment in learning can be priceless.
Whether as a copywriter, a search engine optimization guru, or within another area of marketing entirely, specific skills routinely separate the winners from the losers when it comes to finding valuable, long-term work.
Crucially, this needn’t be a financial investment. Rather, it’s an investment of time – time spent learning applicable skills. Reputable courses—whether free or paid-for—and industry-specific certifications routinely serve as two of the most solid foundations of any successful marketing career.
Put Pen to Paper
Anyone looking to follow directly in Nadia Inanna’s footsteps is also advised to consider journaling their experience. After all, putting pen to paper is at the heart of any copywriter’s career. A great place to start is by blogging.
Here, aspiring marketing-focused writers can document their journeys, highlight what they’ve learned, and simultaneously establish potential working relationships. Furthermore, a well-maintained blog may also potentially serve as a valuable tool for subsequent generations of marketing newcomers in years to come.
Copywriter Nadia Inanna
Connecticut-born Nadia Inanna is a successful marketing guru and copywriter of Russian descent. Her years of work in the creative sector have seen her transform into a vivid representation of collaborative spirit, courage, and motivation. A steadfast champion of kindness, her life is an impressive amalgamation of art, business, creativity, and compassion.
When she’s not wowing clients as a marketing guru, Nadia is a talented home baker, avid horseback rider, and pilates enthusiast. Her broad range of hobbies perfectly reflects her motivated approach to life. It’s an approach that’s rooted in wellness and one that she tackles with the utmost kindness and compassion throughout.